Our client HCSS Education came to Absolute looking for input in planning and executing some marketing events for their new product, The School Bus web portal. With a name like "The School Bus" - we could only really do one thing! Hot on the heels of the contributors launch at the National Space Centre (see what we did there), and to coincide with the unveiling of their website, The School Bus team are currently touring the country in a branded double decker bus!

The bright yellow bus contains banks of computers to give visiting teachers access to the new information portal to see exactly what it can offer them and their school, and ask any questions of the team.

As well as designing the bus and the supporting material for the tour, we have created an animation to explain the concept to visitors, voiced by Mark Radcliffe, specifically to be played on the bus.

Starting in Glasgow, the bus is making its way down the country stopping at 16 locations throughout May to introduce The School Bus concept to schools and academies. If you are in the education sector, make sure you don\'t miss the bus and a chance to get involved at www.theschoolbus.org/tour